OneMain Financial
announced a partnership today with Joe Gibbs Racing to be the primary sponsor
of the No.11 OneMain Financial car driven by Elliott Sadler in the NASCAR
Nationwide Series in 2013. OneMain Financial will also have associate
sponsorship on two additional Joe Gibbs Racing Nationwide Series entries.
Mary McDowell, President
and CEO of OneMain Financial stated, “We are thrilled to continue our
incredibly successful presence in the NASCAR Nationwide Series. Our customers
and employees are huge supporters of this great sport, and we could not be
happier to continue our relationship with Elliott Sadler and team up with Joe
Gibbs Racing in this new partnership. Elliott and our racing program were
integral components of the OneMain Financial brand launch last year, and we are
looking forward to continuing to leverage this platform to grow our brand and
our business in 2013."
The 2013 season will
mark OneMain Financial’s 10th season as a sponsor in NASCAR and they
remain committed to the sport and the connections it enables them to make with
their customers and employees. Over the last two seasons, the OneMain Racing
program with driver Elliott Sadler has recorded four wins, nine poles, 27 Top-5
and 48 Top-10 finishes in 68 starts.
Sadler comes to JGR as
an experienced NASCAR veteran and will start the next chapter of his 17-year
career by continuing his relationship with OneMain Financial as he runs for a
championship in 2013. Voted the 2011 Nationwide Series Most Popular Driver,
Sadler finished second in the battle for the championship in 2011 and 2012. In
195 career series starts, Sadler has accumulated nine wins, 46 Top-5 and 85 Top-10
finishes. In 2010 Sadler became the 21st driver to win a race in
each of NASCAR’s national series; Sprint Cup, Nationwide and Camping World
Trucks.
“OneMain Financial has
been a flagship sponsor in the NASCAR Nationwide Series since 2005. I consider
myself very fortunate to have shared in much of their success on and off the
track. We've won poles and races together and hope to continue our winning
tradition in 2013. Joe Gibbs Racing and Toyota have been a dominant combination
in the NASCAR Nationwide Series and I'm elated to have an opportunity to join
forces with them as well,” said Elliott Sadler.
”We’re excited about the partnership with OneMain Financial and
having Elliott Sadler join our team in 2013,” said J.D. Gibbs, President of Joe
Gibbs Racing. “OneMain Financial has been a tremendous supporter of our sport
and has developed a successful program that engages both their customers and
employees. Elliott is obviously a great talent and his experience will be an
asset to our entire Nationwide Series program.”
No comments:
Post a Comment