Thursday, January 12, 2017

Ford, BKR Announce New Driver Development Program

Chase Briscoe to BKR
Ford Performance announced last week that it is formally initiating a multi-tiered NASCAR driver development program.

The first stage of that program will be a formal relationship with Brad Keselowski Racing and its NASCAR Camping World Truck Series effort, where Ford has signed Chase Briscoe as one of the drivers for BKR for the 2017 season.

"We're making a commitment to win long-term in NASCAR," said Dave Pericak, global director of Ford Performance. "We have been increasing our engineering support and our technological development at the team level, and now we're looking to work with our teams to find the best available drivers coming up in the sport."

The BKR effort, as well as other to-be-announced driver development efforts at different levels, will develop talent for all Ford teams in NASCAR. Current teams will be consulted as part of the selection process, but drivers in the program will have contractual obligations to Ford. In addition to their role within the NCWTS race program and related marketing efforts, drivers in the new Ford program will also assist the company as test drivers within the Ford product development program.

"Starting this program with BKR makes sense since it has made a significant investment in its NASCAR Camping World Truck Series operation and it is reflected in its success on the track," said Pericak. "As we at Ford look to develop new winning drivers for, ultimately, our Cup Series teams, the BKR model is a proven step in that ladder. We are enthusiastic about the role BKR will play in our efforts and we look forward to working very closely with the team in driver selection, engineering, and other mission critical areas."

"This is a big day in the history of BKR," said Keselowski. "To be recognized as a true partner to Ford and Ford Performance and what they are trying to do speaks directly to the hard work our team has put in over the last several years. It is an honor, frankly, and it is really what BKR is all about - providing young, talented drivers with championship-caliber equipment to continue to hone their craft and showcase their talents. We have been fortunate to have had a lot of success together with Ford across the three major NASCAR touring series and to now elevate that relationship in an official capacity is a testament to what we set out to do."  

Briscoe, 22, is an Indiana native who is coming off a 2016 championship in the ARCA stock car racing series, where he captured six wins. He has been racing since 2001 in a variety of series, including quarter midgets, sprint cars, Peak Stock Car Dream Challenge and K&N Pro Series West.

2 comments:

  1. Micheal4:26 PM

    Considering most if not all of BKR's "development" drivers usually get kicked to the curb, may the odds be ever in their favor.

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  2. Does this mean that FORD will finally start giving BKR factory support for his F150 fleet of racing trucks?????? Does this mean we will see more Ford F150 teams in the Craftsman Truck Series with Ford factory support??? Or is all of this nothing more than a pipe dream?

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