Bass Pro Shops Joins Martin Truex, Jr.

Bass Pro Shops will serve as a primary co-sponsor on Martin Truex Jr.’s Furniture Row Racing Toyota Camry during the 2016 NASCAR Sprint Cup Series season. The announcement was made today at NASCAR's Media Tour in Charlotte. 

The partnership calls for nine primary Bass Pro Shops paint schemes on Truex’s No. 78 Toyota, beginning with two races during Daytona Speedweeks; the 150-mile qualifying race on Thursday Feb. 18 and the season-opening Daytona 500 on Sunday Feb. 21.

Bass Pro Shops’ remaining seven primary races on the No. 78 will be at Phoenix (March 13), Fort Worth, Texas (April 9), Talladega, Ala. (May 1), Kansas City, Kan. (May 7), Charlotte (May 29), Daytona (July 2), Bristol, Tenn. (Aug. 20) and Homestead, Fla. (Nov. 20). Bass Pro Shops will have an associate sponsorship status when it’s not a primary on the No. 78 Furniture Row Racing Toyota.

The partnership represents an expansion of Bass Pro Shops longstanding relationship with Truex, an avid outdoorsman, who was previously sponsored by the Springfield, Missouri-based company from 2004 through 2009 when he drove for Dale Earnhardt Inc., which resulted in two Xfinity Series Championships (2004, 2005).  Bass Pro Shops was the primary sponsor of these two championships.