Roush
Fenway Racing has announced that the Ortho line of home, lawn and garden pest
control products will serve as the anchor partner on the No. 16 NASCAR Sprint
Cup Series entry driven by two-time NASCAR Champion Greg Biffle in a multi-year
deal.
“I
am thrilled to have Ortho on board,” said Biffle, who is looking to become the
first driver to win championships in all three of NASCAR’s major series. “I
spend a great deal of time outside and do a lot of work on my home myself, and
I understand how important their products can be. They have a great history and
it will be an honor to have a brand of their stature and reputation on our No.
16 Ford Fusion moving forward.”
Ortho
makes its debut on the No. 16 car next week at Atlanta Motor Speedway, and will
appear on the car for two more races this season before becoming the anchor
partner in 2015.
“Roush Fenway Racing, Greg Biffle and the No. 16 Ford are a
natural partner for Ortho,” said Mike Sutterer, Vice President of Ortho
and Regional Marketing. “Like Ortho, Greg and Roush Fenway Racing have a long
history of success, including being number one. We feel Greg and his
crew will enable us to engage with fans and highlight our great brand. Needless
to say, our entire team is excited to see the new car on the starting grid and
in Victory Lane.”
Biffle,
who has started 750 NASCAR races, first joined Roush Fenway in 1998, driving to
NASCAR championships in the Truck Series in 2000 and in the NASCAR Nationwide
Series in 2002. A perennial championship contender, Biffle has qualified for
the NASCAR ‘Chase for the Sprint Cup’ in five of the last six seasons; with a
runner-up finish in 2005. He has 55 career NASCAR wins, with 19 in the NSCS,
including Ford’s historic 1,000th NASCAR win last season at
Michigan.
Ortho’s
parent company, Scotts Miracle-Gro teamed with Roush Fenway from 2005 until
2011, teaming for 12 wins and 14 poles across all three of NASCAR’s major
series. Mark Martin drove the Scotts Ford F-150 to six victories in the NASCAR
Truck Series, while Carl Edwards captured the 2007 NNS Championship carrying
Scotts colors.
Perfect fit! I can jst see Biff running around the track with a weed sprayer!!!
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