Tommy Baldwin Racing Inks New Sponsor

Tommy Baldwin Racing has entered into a partnership with privately held, international trade exchange company Tradebank. As part of the partnership, Tradebank will be the primary sponsor on the No. 10 Tradebank Chevrolet and driver David Reutimann in this weekend’s Food City 500 at Bristol Motor Speedway.

Tradebank will partner with TBR to build exposure for the businesses within the Tradebank Network as well as seek more companies for their network. TBR will also work with Tradebank, the Consumers’ Choice Award winner in the “Barter and Trade Exchange” category for the past 10 years, on opportunities to build a trade program within NASCAR.

“Tradebank’s barter platform provides businesses the driving force to attract new customers, new revenues and purchasing opportunities,” said Sindo Mayor, owner of Tradebank of Charlotte. “Tradebank offers businesses the opportunity to use barter to maximize return on their products and services.”

“Businesses need a way to capitalize on their under performing assets, aged inventory, underutilized co-op advertising and excess capacity,” added Ashby Green, owner of Tradebank of Atlanta. “Tradebank provides the solution through our barter network. Tradebank helps businesses who need a strategic barter partner in ways far beyond one-on-one trading.”

TBR is currently fielding two entries in the NASCAR Sprint Cup Series (NSCS). The No. 10 Chevrolet is competing for a top-35 spot in the 2012 NSCS Owner Points. The team is currently 39^th in points, 14 points outside of the top-35.

“The new partnership between TBR and Tradebank accentuates the benefits of a barter relationship between Tradebank and regional- and nationally-based businesses,” commented TBR owner Tommy Baldwin. “Our participation in Tradebank means additional resources and revenue for us. TBR and Tradebank provide a cost effective way to pursue championship performance in your industry.”

Locked into the Food City 500, Reutimann will compete in the No. 10 Tradebank Chevrolet Sunday, March 18 at 1p.m. EST at Bristol Motor Speedway.