Pocono Raceway and
Microsoft have announced the renaming of the track’s August NASCAR Sprint Cup
Series race as the Windows 10 400.
The Windows 10 400 race
weekend will take place from July 31st to August 2nd,
just two days after the launch of Windows 10. For the first time ever,
Microsoft’s operating system will be offered as a free upgrade to customers
with qualified Windows 7 and Windows 8 devices.
“Today is an
exciting day for us,” said Brandon Igdalsky, Pocono Raceway President/CEO.
“Microsoft has been on the cutting edge of technology and innovation since its
founding in 1975. The launch of their Windows 10 platform is something Pocono
Raceway is extremely proud to promote during our final NASCAR race weekend of
2015. We look forward to celebrating with everyone from Microsoft, NASCAR and,
most importantly, the race fans on Sunday, August 2nd.”
Microsoft, an
Official Technology Partner of NASCAR, will have device displays and
interactive experiences in the Fan Fair and Paddock areas at Pocono Raceway
during the Windows 10 400
race weekend. Race fans and members of the NASCAR industry will be able to
relax and enjoy Windows 10 devices at these locations. Additionally, everyone
is invited to interact on their social media channels using the official race
hashtag, #Windows10_400.
Additionally,
Hendrick Motorsports driver Dale Earnhardt Jr., the defending winner of the
August Sprint Cup Series race at Pocono, will drive the No. 88 Microsoft
Chevrolet during the Windows 10 400
race weekend.
Microsoft will
also be promoting the Windows 10 free upgrade by “upgrading” some lucky fans’
race experience. Fans are encouraged to visit the Windows 10 experience in the
Fan Fair for unique giveaways, and to enter to win an upgraded race day
in-field party experience for several fans. Four of those fans are scheduled to
get a special VIP experience with Dale Earnhardt Jr. and an opportunity to
watch part of the race from the No.88 team’s pit box.
“We’re thrilled to
build on our relationships with NASCAR and Hendrick Motorsports by engaging
race fans in unique ways,” said Jeremy Korst, GM of Windows Product Marketing
at Microsoft. “We’re upgrading their experiences not only at the Pocono Windows
10 400 race, but also off the track with Windows 10. It’s the best Windows
ever. In fact, we built it in collaboration with our fans – over 5.5 million
Windows Insiders. And we’re excited to offer a free upgrade, so that people all
over the world can use Windows 10 to do great things.”
Tickets for the Windows
10 400 on Sunday, August 2nd start at $45 for adults. For
kids, ages 12 and under, Sunday Grandstand tickets start at $22.50. Again, fans
are encouraged to visit the Windows display in Pocono Raceway’s Fan Fair area
and to use #Windows10_400 when interacting on social media. For more
information, and to purchase tickets, visit www.poconoraceway.com
or call 1-800-RACEWAY (1-800-722-3929).
Oh man, are they going to have to pull all the cars into the pits and reboot them at the halfway mark?
ReplyDeleteWe love Pocono - hope to be there in two weeks.
ReplyDelete