Friday, February 05, 2016

Cessna To Back JR Motorsports

JR Motorsports and Cessna Aircraft Company have announced that Cessna will serve as the official business jet of Dale Earnhardt Jr. As part of the agreement, JRM’s No. 88 Chevrolet will carry the Cessna brand as primary sponsor in six races during 2016 NASCAR Xfinity Series with drivers Alex Bowman and Cole Custer. 

“We are looking forward to representing Cessna on both the business and competition front,” said Kelley Earnhardt Miller, general manager of JR Motorsports. “Cessna is a strong and leading brand and our business strategies complement one another. Together we have a unique partnership with tremendous potential for growth.”

Cessna will also receive associate placement on the No. 88 driven by Earnhardt, Jr. in two NXS events at Texas Motor Speedway (April 8) and Richmond International Raceway (April 23). 

“Cessna Citation business jets are designed for speed and efficiency, two trademarks valued by Dale Earnhardt Jr. and his team at JR Motorsports. We’re looking forward to the relationship with JRM that will demonstrate those qualities as Dale travels in the Citation this season to races and events across the country,” said Scott Ernest, president and CEO of Textron Aviation.

Bowman and Custer will drive the No. 88 Cessna Chevrolet Camaro in six races, with Bowman competing at Michigan International Speedway (June 11) and Iowa Speedway (June 19). The Tucson, Ariz., native will also drive the Cessna entry at Richmond International Raceway (Sept. 9), Dover International Speedway (Oct. 1) and Phoenix International Raceway (Nov. 12).

Custer, who competes full time in the NASCAR Camping World Truck Series for JRM, will race the Cessna machine in one of his five NXS starts with the organization this season, at Kentucky Speedway (July 8).

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