American Born Moonshine
has announced that it will partner with RAB Racing and Win-Tron Racing to make
its first entry into NASCAR. Driver Justin Marks will join American Born
Moonshine in an effort to conquer the "triple" this month at Daytona
International Speedway.
American Born Moonshine,
founded by former Notre Dame Quarterback Patrick Dillingham and U.S. Marine
Corps Captain and Iraq War veteran Sean Koffel, will be the primary sponsor of
the No. 29 Toyota fielded by RAB Racing in the brand's first attempt at the
Daytona 500. Marks will also drive the No. 29 American Born Moonshine Toyota
Camry for RAB Racing in NASCAR XFINITY Series competition and the No. 35 GoPro
Motorplex/American Born Moonshine Toyota Tundra in the NASCAR Camping World
Truck Series race.
"The partnership
with RAB Racing and Win-Tron Racing is an incredible first step for us at American
Born Moonshine to join the family of NASCAR and support Justin Marks,"
said Sean Koffel, co-founder, American Born Moonshine. "The foundation of
our company was built on paying homage to the moonshiners and bootleggers of
our country's past and NASCAR has played a central role in that story."
American Born Moonshine,
was launched by Windy Hill Spirits, a Nashville-based company founded in 2012
by Dillingham and Koffel to bring a moonshine whiskey to consumers that would
honor the incredible tradition of American moonshiners. The two were inspired
by amazing family moonshine stories and recipes shared by friends and fellow
Marines that grew up in and around the Appalachian Mountains. While starting
Windy Hill Spirits and American Born Moonshine, Dillingham and Koffel spent a
year traveling the Appalachians and the greater South, spending time with
families, hearing first-hand accounts of moonshining and bootlegging legends,
tasting a lot of great moonshine, and developing an enormous appreciation for
the role moonshine has played in American history.
Marks, 33, will attempt
to make his first career Daytona 500 start in the No. 29 American Born
Moonshine Toyota fielded by RAB Racing. He'll also compete in the NASCAR
XFINITY and Camping World Truck Series events in American Born
Moonshine-sponsored entries in the No. 29 Toyota for RAB Racing and the No. 35
Toyota Tundra for Win-Tron Racing, respectively.
"We built RAB
Racing around Justin in 2007 in the ARCA Racing Series," said RAB Racing
owner Robby Benton. "He's remained a good friend as he progressed through
his racing career and I'm proud to have him back in our cars for Daytona. It's
great to bring in a new sponsor to the industry and introduce them to the
strength of NASCAR and its loyal fan following. American Born Moonshine is a
great fit for the NASCAR demographic and it will be nice to see the roots of
our sport finding a way to advertise creatively in the modern era."
Marks has one career
Sprint Cup start at Sonoma Raceway in 2013. In his most recent XFINITY start
last August, Marks posted a sixth-place finish at Mid-Ohio Sports Car Course in
Ohio. He's competed in 35 Camping World Truck Series races where he has earned
two poles and four top-10 finishes. His sole victory at Daytona came in the GT
division of the 2009 Rolex 24 Hours of Daytona. Marks is also co-owner of
HScott Motorsports with Justin Marks in NASCAR K&N Pro Series competition
and owner of GoPro Motorplex in Mooresville, N.C.
"This is the
biggest week of the year for NASCAR and our team is ready to take on
Daytona," said Marks. "We are thrilled to partner up with American
Born Moonshine and are hopeful that this will be the first of many great runs
with them."
American Born Moonshine looks to continue to support NASCAR and
its moonshining and bootlegging roots through select, personal partnerships
throughout the sport, including the Official Spirits Sponsorship of Catwalk for
a Cause, a Martin Truex Jr. Foundation event in May. They'll also enter
grassroots racing with sponsorship of the Larson Marks Racing World of Outlaws
sprint car team.
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