The annual Charlotte Motor Speedway Media Tour
rolls on this week, with a number of sponsor announcements highlighting major
NASCAR teams.
WIX Filters has announced an extension of its partnership with Richard Childress Racing, including primary
branding of select events with the No.
31 Chevrolet and driver Ryan Newman.
WIX Filters will also be featured as primary sponsor for one race with the No. 62 XFINITY Series Chevrolet and
driver Brendan Gaughan.
As part of the
partnership, WIX Filters continues its technical support of both RCR and ECR Engines by supplying air and oil
filters and providing research and development support. All RCR race cars will
feature the WIX Filters logo under the hood. Last season, WIX's collaboration
with RCR produced a championship-contenting effort with just one-point
separating Newman from hoisting the Sprint Cup trophy. Adding to the
accomplishment for RCR, Gaughan visited Victory Lane twice in the XFINITY
Series. Newman will compete in the No. 31 WIX Filters Chevrolet starting at Bristol Motor Speedway on April 19.
RCR and Grainger have announced
a multi-year partnership that makes Grainger the primary sponsor of the No. 31 Chevrolet driven by Newman for
select NASCAR Sprint Cup Series races beginning with the June 7 event at Pocono Raceway. Grainger also will be
featured as an associate sponsor on the No. 31 for all Cup Series events in
which it is not the primary sponsor. Newman earned a second-place finish in the
2014 championship standings, which came down to the final lap of the season.
Visser Precision, LLC
will join Furniture Row Racing as an
associate sponsor on the team's No. 78
Chevrolet driven by Martin Truex Jr.
in the NASCAR Sprint Cup Series. Headquartered in a state-of-the-art
facility in Denver, Colorado, Visser Precision has manufactured products for
industries ranging from aerospace and defense to luxury goods since 2011.
Visser Precision, owned by FRR owner Barney
Visser, operates with cutting-edge technologies in the areas of super
alloys, precision machining, amorphous metal casting and 3D metal printing to
help solve difficult engineering and manufacturing challenges. The
company's president is Ryan Coniam,
a former race engineer and crew chief in the NASCAR Sprint Cup Series.
"This is an exciting
move for not only our teammates at Visser Precision but also for our growing
list of domestic and international clients," said Coniam. "With its advanced technologies,
Visser Precision shares many of the same attributes found in the
high-tech, competitive world of NASCAR. There is definitely some DNA
between the two businesses and we are thrilled to be included with Furniture
Row Racing."
Visser Precision joins
Furniture Row's specialty stores -- Denver
Mattress, Oak Express, Bedroom Expressions and Sofa Mart -- as associate sponsors, with its name to be positioned on
the roof of the No. 78 Chevrolet.
Leavine Family Racing has announced an extended sponsorship with Thrivent Financial for the 2015 NASCAR
Sprint Cup Series season. The financial services organization will be the
primary sponsor on the No. 95 Ford
Fusion driven by Michael McDowell
for 10 races and an associate sponsor for another 10 races.
Thrivent is a Fortune 500, not-for-profit financial services membership
organization that helps Christians be wise with money and live generously. Headquartered
in Minneapolis, Thrivent offers a broad range of products and
services—including life insurance, annuities and mutual funds—along with
guidance from financial representatives nationwide. For more than a century,
Thrivent has helped its nearly 2.4 million members make wise money choices that
reflect their values and provided opportunities for them to be even more
generous.
Thrivent will kick off this season as the primary sponsor on the No. 95 at
the 57th annual DAYTONA 500,
NASCAR’s season-opener and most prestigious race. Other prominent races for the
organization will include Bristol, Indianapolis and Charlotte.
“Thrivent Financial is a perfect fit
for me and our team,” said McDowell. “I became a Thrivent member last
year after learning first-hand about their mission to help Christians
strengthen their families and communities.”
Tommy Baldwin Racing will unveil its
plans for the upcoming season with the return of #TBR7in7, a grassroots social media
campaign pioneered in 2013. The team will be announcing the new driver of the No. 7 Chevrolet SS, as well as sponsors
and crew chief for the team. #TBR7in7 launches Friday, and will continue
through February 5th.
"Our first 7
in 7 campaign was a great success for both TBR and our sponsors," said
owner Tommy Baldwin Jr. "We are
looking forward to seeing the reactions to this year's announcements. We have a
great lineup of news coming up throughout the 7 and 7 campaign and are ready
for the start of the season."
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