Advocare returns for 2013 |
"One of our goals at AdvoCare is to
build brand awareness, which our partnership with Richard Childress Racing,
Austin [Dillon] and the No. 3 car has helped us accomplish," said Mike
Vaught, AdvoCare director of corporate sponsorships. "The values of both organizations
align, and this sponsorship is a powerful opportunity for us all to grow
stronger."
Since 2011, AdvoCare has served as the title
sponsor for the Sprint Cup Series race during Labor Day weekend at Atlanta
Motor Speedway. In September 2012, the company announced it is serving as title
sponsor for Cup Series race on Nov. 11 at Phoenix International Raceway.
"We are proud to have AdvoCare expand
its partnership with RCR and Austin [Dillon] to be the primary sponsor of the
No. 3 team for the entire 2013 NASCAR Nationwide Series season," said
Richard Childress, president and CEO of Richard Childress Racing. "The
folks at AdvoCare have done an amazing job with their program in just its first
season. They set the bar high for their expectations, which only motivates our
race team more to do the same."
Dillon currently ranks third in the
Nationwide standings, trailing RCR teammate and points leader Elliott Sadler by
26 points. He also leads the Sunoco Rookie of the Year standings over Cole
Whitt. Dillon has two wins this season, capturing back-to-back victories at
Kentucky Speedway.
"I am thankful for AdvoCare's continued
support and hope together we can have a winning Nationwide Series season,"
Dillon said. "AdvoCare products have become a part of my daily regimen,
and it's an honor to represent a company I know and trust."
The 2013 Nationwide season, which tentatively
includes 33 races, starts Feb. 23 at Daytona International Speedway and
concludes on Nov. 16 at Homestead-Miami Speedway
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