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| The Blue Deuce will roll on! |
“The extensions of our agreements with both Brad Keselowski and
MillerCoors put our team in a real position of strength moving forward,” said
Roger Penske. “This is an important day as these agreements will allow Penske
Racing to invest significantly in our people and our technology, two critical
areas to a successful race team.”
Keselowski, the 2012 NSCS champion, has agreed to an extension
that will keep him behind the wheel of the No. 2 Ford Fusion for many seasons
to come. The 29-year-old millennial face of NASCAR, Keselowski combines superb
driving ability with acute social media prowess that has elevated him to the
elite level of the sport.
“I am fully committed to Penske Racing and Miller Lite,” said
Keselowski. “This will allow us to further grow our program and contend for
championships on a consistent basis. It’s an exciting time to be a part of this
organization and I look forward to a successful future.”
In 2014, Miller Lite will continue to adorn the side of the No. 2
Ford Fusion for 24 NSCS points-paying races. Miller Lite will maintain a
position as a major associate sponsor for the remaining 12 races of the 2014
season. This new agreement extends a partnership between Penske Racing and
MillerCoors that spans more than 30 years, one of the longest and strongest
sponsor-team relationships in all of sports. This includes the 23-year
partnership at the Sprint Cup Series level, but it also extends to historical
relationships with the organization in IndyCar competition and sponsorships of
race tracks formerly owned by Penske Corporation.
“The Miller Lite
sponsorship of Penske Racing continues to deliver value to stakeholders
throughout our system,” said MillerCoors CMO Andy England. “Our NASCAR beer
drinkers identify well with Brad Keselowski and we are proud to have him as the
face of the program.”
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