Reed Sorenson |
"Having the
e-Swisher shield on the No. 40 car in the NASCAR Nationwide Series is an
exciting opportunity for the Swisher brand and our new e-cigarette
products," said Ed Denk, marketing director for Swisher International.
"Everyone at Swisher will be cheering for Reed from the sidelines, from
our living rooms, and in social media."
Sorenson, who has earned
five top-10 finishes in 10 Nationwide Series starts at Daytona, is confident
that he can help put the e-Swisher Chevrolet in contention for his first
restrictor plate race win.
"I'm thrilled to
have e-Swisher as a partner," said Sorenson. "Their participation is
a vote of confidence for us at TMG, so I'm looking forward to giving the
e-Swisher brand an exciting ride. I think we've got a car that can run really
well at Daytona."
Corporate Brands. NEWS ARCHIVE. « BACK TO MAIN LIST ... e-Swisher previously partnered with TMG and Sorenson at the season-opening race at Daytona International Speedway. Provari Mini Malaysia
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