The No. 81 Alert Energy Camry joins an all-star lineup of Mars,
Inc. and Wrigley sponsors at Joe Gibbs Racing including Doublemint gum,
M&M’S and SNICKERS throughout the 2013 season.
“Wrigley and Mars are proud to continue our partnership with Joe
Gibbs Racing and look forward to working with veteran driver Elliott Sadler,”
said Tim Conlin, a senior brand manager at the Wrigley Co., a subsidiary of
Mars, Inc. “And we’re especially excited to give NASCAR fans the chance to be
among some of the first people to see and try Alert Energy.”
“I’m really looking forward to representing Alert Energy in the
Sprint Cup Series,” said Elliott Sadler, driver of the No. 81 Camry. “I’ve been
lucky to have a long history with Mars, Inc. and am very excited about working
with them again in launching this new product. After trying it, I’m a big fan of
Alert Energy gum. With my busy schedule, it helps keep me going from one thing
to the next – so it’s a perfect match.”
Alert Energy
is a new energy product available for adults 25-49 that lets people control the
amount of caffeine they want while on the go. Alert will be available
nationwide starting in April.
awesome news for Sadler - now if we can only get Mars & M & M's to get back with him and away from Vile Kyle Busch!!!!
ReplyDelete